We zijn momenteel een trainings cd aan het maken welke specifiek gericht is op MLM en affiliate entrepeneurs om te starten in de online business.
Voor verdere info:
06-52380252
M.vr.Gr.
Jan Aalvink.
zondag 11 april 2010
Online marketing trainings cd.
your website on Google's first page.
No catch: your website on Google's first page
Some people don't believe it: we can guarantee that your website will be found in the regular (unpaid) top 10 results on Google for the keywords of your choice. It is true and it can be done with IBP.
How can we guarantee top 10 rankings on Google and what's the catch?
Many people will tell you that it is not possible to guarantee top 10 rankings on Google. That is correct. No one can guarantee top 10 rankings except for Google's engineers.
However, our tool IBP has a success rate of more than 98% and we will give you your money back if you belong to the very few people who don't get top 10 rankings on Google with IBP.
How does it work in detail?
1. You choose the keyword and the search engine
You tell IBP for which keyword you want to get a top 10 position and you choose the search engine on which you want to have a top 10 position. This can be Google.com, Google.co.uk, many other local Google variations as well as Yahoo, Bing, their local variations and many other search engines.
2. IBP analyzes your web page
IBP's Top 10 Optimizer will then analyze all the relevant ranking elements on your web page as well as the links to your website and calculate a ranking score based on that information. The higher the ranking score, the more likely it is that your website will be listed on Google's first result page.
3. IBP tells you in detail what you have to change
If your website does not have a 100% score, IBP will tell you in plain English what exactly you have to do to improve your web page and the links to your site. The advice will be tailored to your website, the chosen search engine and the chosen keyword and IBP will tell you in detail what you have to change and how you have to change it.
4. You make the changes on your web page
In the last step, you change your web page according to the suggestions of IBP's Top 10 Optimizer until there are no further suggestions (IBP's Top 10 Optimizer gives your site a 100% rating).
That's it. No catch, no fine print. If you follow the advice of IBP's Top 10 Optimizer then your website will be listed on Google's first result page.
A real top 10 ranking guarantee should be for the keywords of your choice and it should be for the regular, unpaid search results. That's the guarantee that you get with IBP.
We are a reliable partner
Our company has been in business since 1997. Companies all over the world use our products to get better search engine rankings. We're a member of the Chamber of Commerce and a contributing member of the Organisation of Independent Software developers.
Our products and our CEOs have been featured in computer magazines and investment magazines. If you use IBP to get high rankings on Google and other search engines, you use a proven solution from a reliable company.
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handige linkbuilding tool.
handige linkbuilding tool
Beste Jan,
Linkbuiding tool
De Linkbuilding Tool is een tool waarmee je o.a. eenvoudig kunt zoeken naar voor
jou relevante linkdirectories, waar je een link kunt plaatsen. Uitleg over de tool
Mvg,
Arjan Samson
www.meerbezoekers.org
zaterdag 3 april 2010
5 Trends that will Shape the Future of Advertising
5 Trends that will Shape the Future of Advertising
2010 January 14
tags: Advertising, Analytics, Augmented Reality, Big Seed Marketing, Duncan Watts, Neural Networks, Semantic Web, Social Network Analysis
by Greg
Many people doubt the future of the advertising model. However, while new strategies for supporting content financially such freemium and e-commerce partnerships are exciting, predictions of the demise of a half trillion dollar global industry are foolish, juvenile and utterly unsupported by the data.
Advertising continues to prosper and it's share of the global economy is stable, if not growing slightly (mostly due to emerging markets). In fact, it is much more likely that we are entering an advertising renaissance.
Here are 5 trends that will drive the future of the industry:
1. Big Seed Marketing Network Theory pioneer Duncan Watts is championing a new approach to advertising. While many marketers subscribe to Malcolm Gladwell's view that advocates targeting so-called "Influentials," Watts has done a wealth of research that shows this type of marketing might be counterproductive in many, if not most cases.
Even if influential people can be accurately identified (which is a big "if"), there isn't much evidence that targeting them directly is a good idea. It may be cheaper and more effective to influence people around so called "Influentials." (For more on this see How Ideas Spread)
The basic idea of Big Seed Marketing is to use mass media broadcast a message widely and to utilize social media to encourage consumers to pass it on. It's an interesting idea that's gaining traction.
2. Enhanced Consumer Targeting: In the future, we will talk more about targeting methodology than target groups. This makes a lot of sense because different advertising tasks require different approaches. A campaign that is trying to build brand preference has different needs than one that is trying to spur sales directly, for example.
One exciting technology that is currently being used to create more effective organizations is Social Network Analysis (SNA). Through analyzing organizations, it has been found that influence shows up in surprising places.
Many senior managers are cut off from the rest of the organization and therefore often have much less influence than one would expect. On the other hand, smokers who spend a portion of each day with a cross section of departments can be enormously influential, regardless of where they are in the organization chart.
By applying similar analyses to consumer markets, enormous insights can be won. Good salespeople have known for years that prospects are influenced by those around them as much as by a good pitch. Through identifying how information flows to consumers we can make brand building can become more effective.
Another technique is the use of Neural Networks to adapt targeting in real time across a variety of variables. It's possible that in a decade we won't choose target groups at all, rather we will choose whether we want the algorithm to be based on response, relevance, social factors, or something else entirely.
Banks currently use neural networks to identify fraud and as the technology becomes more affordable, it will surely play a bigger role in marketing.
Current investment in counter-terrorism is driving investment in both of these technologies. For fuller explanation of how it will all work, see The Future of Consumer Targeting.
Semantics: While Tim Berners-Lee is out to transform the world through the Semantic Web, many smaller scale efforts are under way to improve advertising through semantic applications that help computers understand meaning more like a human would.
One obvious technique is to improve the relevance of ads to the content which they appear next to. This area is already quite advanced with respect to text, but still has a ways to go with pictures and video.
Another, less obvious use of the technology would be to allow analysis across research databases, so that audience, economic, expenditure and brand tracking data could be combines much more efficiently. Much like TV optimizers revolutionized buying over a decade ago, semantic technology will likely transform planning over the next decade.
Augmented Reality: One of the fastest moving technologies is Augmented Reality (AR). Hundreds of AR initiatives will be rolled out this year raging from iPhone applications to 3D print ads. It remains to be seen how successful these will be, many believe that AR is just a modern version of 3D glasses.
However, the best is certainly yet to come. Proximity advertising is already becoming a reality. Faster processors and wider bandwidth will do a lot to make the basic technology work better and nanotechnology promises to create new technologies that will further enhance capability.
The end of coverage optimization: For most of the last 50 years, the advertising industry has been obsessed with coverage. The concept makes a lot of sense; in order to get your message out you want to reach the maximum amount of people.
For the most part, we have done this through controlling frequency. The problem hasn't been figuring out how to reach people. Rather it has been how to stop reaching them once they have already seen the ad enough. Some people consume media so much more than others (TV especially) an enormous amount of money is wasted through "frequency tails."
The ease with which it is possible to control frequency in Digital Media will free up an enormous amount of energy and resource to build more effective targeting and strategy. (See Digital Media's Secret Weapon).
What to Expect
When I started in media in the mid-90's advertising was decidedly low-tech. Personal computers weren't yet on every desk and the ones we had in the office were far less powerful than the ones we had today. It was difficult to use expenditure databases or even break down ratings effectively. Analysis was something that was almost exclusively in the domain of the research department.
As markets continue to segment and new media and consumer data come online, analytical skills will become even more important than they are today. As consumer activity becomes more complex, the advertising industry will need to either build stronger mathematical skills or forfeit communications planning to specialized consultants.
Creativity, on the other hand, has a bright future. The possibilities coming online now can only be compared to the post-war era when "Madmen" were at the forefront. Moreover, with more media, more products and more clutter, branding will only become more crucial in the digital age.
The trends discussed above are by no means an exhaustive list. I'm sure others can point out important ones that I left out. I'd love to hear them!
- Greg
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10 ways to Market your Business on Facebook
10 ways to Market your Business on Facebook
Posted by kristaneher on Thursday, April 1, 2010 · 4 Comments
I do presentations, seminars, workshops and training on Social Media a lot, and there are always a number of questions about Facebook and how businesses can grow using Facebook. Here are 10 opportunities to grow your business on Facebook.
1. Create a Fan Page
This is the most obvious facebook marketing tool for most companies. The problem is that most Facebook pages are not very effective. You collect "fans" (who are primarily your friends and not really your fans anyways) only to ignore them. It can be a good idea to set up a fan page and reserve your name (you need at least 25 fans to do this), but beyond that, if you want to grow your business with a fan page you need to have compelling and consistent content and a clear call to action. Otherwise you are wasting your time.
2. Creating a Group
Rather than just a fan page, consider creating a group as it can be broader and more overarching. For example, rather than requesting people fan Joe's Pizza Store, which is rather limited in it's appeal, consider starting Pizza Lovers In My City as a group. You will then be the connector for all of the pizza lovers in the city. Sure they will talk about other pizza joints, but you will get the benefit of awareness through bringing the community together and facilitating. You can also periodically promote your own place too.
3. Facebook Ads
Facebook ads can be a great way to grow your business. Facebook ads have a self-service mechanism that you can use to set up and target your ad campaign. Facebook ads are great because you can start with low budgets, analyze results and make changes. Facebook ads also allow you to target based on profile key-words, so they can be more effective than search ads.
4. Facebook Events
Consider setting up an event on Facebook. When we had our launch party we had almost twice the number of RSVPs through Facebook as we did through EventBrite and non-Facebook promotion. Next time you are speaking or hosting something, consider creating it as a Facebook event to drive awareness.
5. Participate in a Group
Rather than create your own group you can find other established groups to participate in. For example, if you are Joe's Pizza Place there might be a group for Food in City X or Restaurants in City X. You can participate in these groups to build awareness. Be careful not to spam (it is annoying and unprofessional).
6. Participate on Other Fan Pages
Again, you need to be careful not to be irrelevant and spammy, and you don't want to participate on your competitors pages. However, you may find it valuable to participate in other fan pages. For example, we work with the ad:tech fan page, and companies who participate in ad:tech will share links and comments about what they have planned for the next conference, or they'll promote their writeups about the conference. This provides them with exposure to their target audience beyond those who are already fans.
7. Link In Your Other Social Accounts
There are apps that allow you to link your other social accounts in to Facebook including Twitter, SlideShare and YouTube. Share all of your other social content on Facebook (where appropriate) to maximize value.
8. Facebook Apps
Consider creating an app for your business. Purina PetCentric has an app where people can share photos of their pets to participate in a "cute pet" contest. This is a great way to gain exposure while proving something useful and fun.
9. Facebook Connect
Facebook connect allows you to link with Facebook directly from your site or blog. You can use Facebook connect to integrate with Facebook and gain exposure and encourage your fans to share content on Facebook.
10. Facebook Widgets
Facebook has widgets that you can create and display on your blog. You can see ours on the right promoting our fan page. Widgets are a great way to connect Facebook with your website and they are relatively easy to install. This is also a great way to increase the # of fans that you have.
Does anyone else have tips for how to market on Facebook? Did we miss anything?
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